Campaigns
Highland Public Library
A Rebranding Campaign
The strategy:
Working with the motif, "Enrichment, Enjoyment, Education" we created a lively graphic theme to increase the library's presence in the local community. We collected patron testimonials expressing the contribution of
the library to their own lives, which we used to develop a powerful and integrated look featuring coordinating posters, bookmarks — and a complete overhaul of the library's website.
Visit highlandlibrary.org