Healthcare
Communication Services has developed an expertise in the branding and marketing of community-based health care providers through its innovative work with the Community Health Care Association of New York State, various Planned Parenthoods and community health centers.
It takes a special commitment to their mission—providing quality, accessible heath care regardless of a person’s ability to pay—to have the special understanding needed to effectively brand and market these healthcare providers and advocates. Marketing community-based care means understanding the diverse audiences these providers and advocates need to reach and what messages will resonate.
Through our work with the Community Health Care Association of New York State, Communication Services not only effectively rebranded the organization but we’ve also continued to position it to define new directions in community-based care and primary care delivery.
This work has also given us the opportunity to brand and develop messaging for the Primary Care Coalition, a group of health care advocates spearheaded by CHCANYS to whose goal is to put access to quality primary care at the top of the state’s health care agenda.
Our healthcare clients include :
- Always There Home Care
- Community Health Care Association of New York State
- Upper Hudson Planned Parenthood
- Whitney M. Young, Jr. Health Services
- William F. Ryan Health Services